The new LYTRO camera may well change the way we take photos forever. First let me say that I’m a big DSLR geek, my camera bag is full of Nikons, lens, compact cameras and even the funky retro Fuji X100. I love all types of camera gear and gadgets, but the prospect of LYTRO has me more excited than the day my Nikon D3 arrived in the post.

The LYTRO isn’t just a new camera, it’s a completely different way of capturing images. The project started at Stanford University has been 15 years in development and produced a camera so revolutionary, it even had the late Steve Jobs admiring the LYTRO. Apparently Jobs phone the LYTRO team to ask if Apple and LYTRO could work together (new iphone camera – maybe?).

So what’s all the fuss about? Well, and here comes the science bit… Unlike a conventional camera that captures a single plane of light, the Lytro camera captures the entire light field, which is all the light traveling in every direction in every point in space. Giving the ability to capture living pictures with the press of a single button. By instantly capturing complete light field data, the Lytro gives you capabilities you’ve never had in a regular camera.

Since you’ll capture the color, intensity, and direction of all the light, you can experience the first major light field capability – focusing after the fact. Focus and re-focus, anywhere in the picture. You can refocus your pictures at anytime, even after you’ve snapped them.

If you own a compact camera then you’ll know about shutter lag, it’s that horrible pause between pressing the button and the camera taking the picture. If you own a DSLR camera then the shutter lag is vastly reduced, but the weight of the equipment is the price you pay for those extra one hundredths of a second.

What’s great about the LYTRO is it has no auto-focus motor, which means no shutter lag. Allowing you to capture the moment you meant to capture. The Lytro Light Field Camera boasts an 8X optical zoom lens with a constant f/2 aperture, capturing maximum light across the entire zoom range.

If you’re into cameras then you’ll be amazing by the constant f/2 aperture – A DSLR zoom lens with that capability would cost you £1000s, the constant f/2 also means the camera doesn’t need a flash! No more horrible shadows and startled expressions! Plus you can use the camera in situations when flash would be prohibited – musuems, concerts, sporting events.

I’d be the first to admit that the LYTRO looks shit! but this camera isn’t about looks, it’s about the pictures. We won’t know if the camera lives up to the hype until it’s released, which is penciled in for early 2012. Like most things these days, the camera will only ship to the U.S. on release – Hopefully us Europeans will be next to get our hands on this exciting new camera.

I just bought one of the new Flip Video Camcorders, largely due to the fact that Eddison-Media’s workforce will be expanding by one small arrival sometime in January! I’ve only used the camera once so far but I absolutely love it. It’s the perfect size to slip into a jacket pocket and the video quality is amazing for such a small camera. It’s so easy to use, just click the big red button to start recording and push it again to stop ~ simples!

When I get a couple of free minutes I will post some example clips from the Flip ~ If you wanna buy one then amazon uk have them in stock: Click Here

Sometime ago I promised to post a preview of the quality you can get from a flip video camera, finally I got around to it yesterday! Below you can see a small HD clip from Bangor-On-Dee race track. The video is hosted on Vimeo which enables the quality to remain super sharp, unlike dodgy youtube clips which are more highly compressed.

I started taking photos because I could never find the right images, at an affordable price to use in our websites. This was before the advent of, where you can now buy quality images for as little as a dollar. I bought my first Digital SLR (Nikon D40) and slowly educated myself on learning how to use it. I was always amazed at the quality of the pictures, which had more to do with Nikon’s skill than my own. Nowadays I’ve graduated to shooting with a Nikon D300 and for the first time last week I stuck a Cokin ND (Natural Density) Filter onto the front of my camera. WOW what a difference a small piece of glass can make!

As clever as modern digital cameras are, they still have a tendency to over exposure the sky in any given shot. You can always correct this post production with photoshop but that is seriously boring work. The Cokin filter keeps every bit of detail in the sky and clouds, in the photo here you can really see the clouds and colour tones in the sky area. I always suspected my photos were lacking a certain something, well I was right. To often I’d blown out sky detail, especially at dawn or dusk, these filters give your photos that professional look instantly ~ that’s why I’m lovin Cokin Filters.